yellowjacket cafe

The Yellowjacket Cafe is an actual restaurant owned by the father of our very own Creative/Communications Director, Jackie. The gold and red branding, as well as the yellowjacket graphic, were chosen to coincide with the town high school’s colors and mascot. These colors connect with the locals and keep them coming back to eat at a place that feels like home. The vintage font was deliberately used to give a small-town, welcoming vibe.